India’s alcohol market is known for its premium whisky brands and iconic names like Kingfisher, but several lesser-known alcohol brands deserve the spotlight for their unique flavors and quality. These underrated gems offer fresh experiences, whether you enjoy whisky, rum, or beer. Let’s explore five underrated alcohol brands in India that every enthusiast should try.
1. Maka Zai Rum
Why It Stands Out: Maka Zai is India’s first artisanal rum brand, based in Goa. It offers two distinct variants: Gold and White. Known for using local ingredients and sustainable practices, Maka Zai boasts rich tropical flavors that capture the essence of Goa.
Why You Should Try It:
- Rich caramel and spice notes in the Gold variant.
- Coconut and pineapple undertones in the White rum.
- Environmentally friendly production methods.
2. Simba Beer
Why It Stands Out: Simba is a craft beer brand that has quickly gained traction in India. While the market is saturated with mainstream beer brands, Simba prides itself on its small-batch production and bold flavors. Their Strong Lager and Wit are fan favorites.
Why You Should Try It:
- Bold and unique flavors like the fruity Wit and malty Strong Lager.
- Brewed in small batches for quality control.
- Focus on craft and authenticity in brewing.
3. Woodburns Whisky
Why It Stands Out: A product from Goa, Woodburns Whisky is perfect for those looking for a smooth, peaty experience. Aged in oak barrels, it offers a premium blend with subtle smokey notes, making it a whisky lover’s delight.
Why You Should Try It:
- Smooth, peaty flavors.
- Aged in oak barrels for a rich, mature taste.
- Distilled in Goa, giving it a local twist.
4. Himalayan Dry Gin
Why It Stands Out: Himalayan Dry Gin is crafted with botanicals sourced directly from the Himalayas. With juniper, coriander, and wild Himalayan herbs, this gin offers a crisp, refreshing taste perfect for gin cocktails.
Why You Should Try It:
- Unique use of Himalayan botanicals.
- Crisp, refreshing flavor.
- Perfect for gin-based cocktails.
5. White Owl Beer
Why It Stands Out: White Owl offers a range of craft beers, from wheat ales to strong stouts. Known for its small-batch brewing process, the brand ensures every bottle is crafted with attention to detail. Its Ace, a crisp and smooth wheat beer, is one of its most popular offerings.
Why You Should Try It:
- Diverse range of beers.
- Small-batch production ensures quality.
- Ace wheat beer offers a refreshing and smooth drinking experience.
Conclusion
India’s alcohol industry offers much more than the popular brands seen on store shelves. With rich craft brews, premium spirits, and artisanal liquors, the underrated brands like Maka Zai, Simba, Woodburns, Himalayan Dry Gin, and White Owl bring diverse and high-quality options to the table. Next time you’re looking for a new drink to enjoy, give these hidden gems a try and experience the best that India’s craft alcohol scene has to offer.